The unemployment rate is rising, but the National Association of Colleges and Employers says that the prospects of finding a job after college are actually “robust.” Forbes agrees. Deloitte’s research shows that (thanks to demographic trends) recent college graduates will have their pick of jobs for the (...)

This is the second in a series of posts discussing how Seth Godin’s Meatball Sundae applies to recruiting Generation Y. In short, the rules for marketing have changed. But the number one problem in corporate America is recruiting, not marketing. What I’ve come to realize is that (...)

As millennials come of age, they're infiltrating the work force in all areas and all industries. Many, like me, are becoming journalists. And some, like me, are continually re-evaluating this career decision. While I think you can find recovering journalists in almost every generation (I've chatted with way too many (...)

The rules have changed. No longer can companies relax and rely on their name brand to attract and retain top young talent. Gen-Y workers want engaging work and a relaxed environment. And we want to be treated like we are (dare I say it?) special. Seth Godin’s Meatball (...)

Young people don’t vote. It’s been true for generations. Election after election, the winning candidates don’t pay much attention to young voters because when all is said and done, they don’t show up at the polls. So why is Generation Y turning out to vote in both the (...)